About me

I'm Gonzalo Arce de la Gala, Creative Art Director, I have also signed my works with the pseudonym Gonzo de San Román.

In this portfolio I show my great successes, but my life is full of great failures, If my failures were promotions right now I'd be your boss.

AWARDS

CANNES LIONS

Bronze / Cannes Lions 2016 - Mobile

Shortlist / Cannes Lions 2016 - Film

Shortlist / Cannes Lions 2017 - Promo And Activation

Shortlist / Cannes Lions 2017 - Product Design

EL SOL

Silver / El Sol 2017 - Direct

Bronze / El Sol 2016 - Film

Bronze / El Sol 2016 - Radio campaign

Bronze / El Sol 2016 - Innovation

Bronze / El Sol 2017 - Integrated Campaigns

EL OJO DE IBEROAMÉRICA

Gold / El Ojo de Iberoamérica 2016 - Radio piece 

Gold / El Ojo de Iberoamérica 2016 - Design

Silver / El Ojo de Iberoamérica 2016 - Film

Bronze / El Ojo de Iberoamérica 2016 - Radio campaign

C DE C

in book 2017

in book 2020

3 entries in book 2024

NY CAPLES

Silver / NY Caples Awards 2017 - Loyalty Campaign

Bronze / NY Caples Awards 2017 - Direct

WINNA

Gold / WINA 2020 - Film

Silver / WINA World Festival 2019

El CHUPETE

Gold / El Chupete 2017 - Film

Contact

Experience

Freelance [2021 - Present] Independent Creative Director

Lotería de Navidad, RFEF, Codere, Hamburguesa Nostra.

Media Monks [2021 - 2021] Senior Creative

BMW, Mini, Amazon Prime Video.

RK People [2019 - 2020] Senior Creative

La Quiniela, Subaru, UAX, Prosegur.

Manifiesto Madrid [2018 - 2019] Senior Creative

Illunion, Codere, Bipi, Masmovil.

VCCP Spain [2016 - 2018] Creative

Plátano de Canarias, Windows, Vans, Yoigo, Génesis, Worten.

LOLA MullenLowe [2015 - 2016] junior Creative

Líbero, SEAT, Cornetto, Magnun, Nomad, Unilever.

Mr.Beebe [2013 - 2014] Creative Trainee

Páginas Amarillas, Cruz Roja, Aldeas infantiles.